Print Marketing During COVID-19

We cannot overstate the effects of the Coronavirus on both our livelihoods and businesses. With set government regulations such as lockdowns and social distancing, most businesses have to pivot and make changes to ensure their continuity. As businesses we are adaptable, and something that can help our businesses thrive during these challenging times is through print marketing. The print marketi...
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By in Covid

Single-use disposable menus help stop the spread of COVID-19 germs in restaurants. In fact, your menus can be the most unhygienic part of your dining room; that is, according to WebMD. And with COVID-19 not showing signs of slowing down soon, it is clear that passing around these items from one customer to the next is not the safest thing to do now. Restaurants seeking to reopen must now priori...
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By in Marketing Materials

It’s no secret that we’ve had to quickly learn to adapt to the many changes occurring in our world. Due to the ongoing pandemic, we’ve fast transitioned to a virtual & digital world. In this transition, printed materials have become a second thought to many trainers and educators. Despite this, printed materials such as books, advertisements, and catalogs are still incredibly useful. They hav...
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By in Common Printing Questions, Learning

Commercial printing services are a cost-effective solution provided to reduce the printing and imaging cost of your company. Replica Printing Services is a commercial printing company in San Diego, best known for its business-to-business printing services. These include: ● Commercial printing of marketing and sales material ● Reprographic services ● Printing of educational and training materi...
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By in Uncategorized

This month we have a unique new addition to our Replica team. Replica owner, Ryan Stevens, recently adopted a new family member who has become our new C.C.O. (Chief Cuddle Officer)! Soni has jumped right into her role here at Replica and has quickly become everyone's favorite coworker. Ryan adopted Soni from Baja Animal Sanctuary, an incredible non-profit organization we have worked with on numero...
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By in Employee Spotlight

It’s no secret that many of us have become quite attached, and some even borderline addicted to our mobile devices and electronics. According to a recent study, on average, adults spend about 11 hours a day staring at some screen, whether that be a computer, phone, tablet, TV, or another type of electronic device. [1] For office workers, some of that is unavoidable, but extra recreational screen t...
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By in Common Printing Questions

As a business owner, you will often find yourself dealing with the problem of getting the word out about your business. And like most businesses you are probably focused on providing solutions for people's problems. Finding ways to present those solutions to potential customers can be challenging, however. One way to address both of these issues is to use booklet and brochure printing to help prom...
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By in Uncategorized

In this current digital age, printed materials might sound as outdated as a rotary phone, but here at Replica, we know that couldn’t be more false. There’s no doubt that digital marketing is effective, and it’s also easy to measure and analyze. Despite those attractive aspects, the sheer volume of competition you’re up against every second of every day is extraordinary, and engagement is tough to ...
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By in Common Printing Questions

If you have new business personnel to train or existing workers who need new skills then preparing all the printed materials required to train them may be a job that you are not looking forward to. It can be a challenge to identify which training materials are worth creating and which will just waste the time of your workers and their trainers. Here are a few things to consider when designing the ...
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By in Uncategorized

This month's employee spotlight, Stephanie, comes all the way from Gilbert, South Carolina! Stephanie is our newest sassy, southern addition to our production team. As a part of our production team, Stephanie completes the finishing work for all print projects, such as binding, cutting, and drilling.  When she's not in the production room with us, she enjoys spending time with her wife & dog, ...
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By in Uncategorized